Summary
Overview
Work History
Education
Skills
Timeline
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Ann Yong

Ann Yong

Kuala Lumpur

Summary

With a proven track record at W Kuala Lumpur, I excel in client account management and sales strategy implementation. Spearheaded the pre-opening sales team, significantly boosting market penetration. Renowned for exceptional negotiation skills and a knack for nurturing high-value customer relationships, my leadership consistently surpasses sales targets through strategic foresight and team development coaching.

Overview

16
16
years of professional experience
17
17
years of post-secondary education
3
3
Languages

Work History

Director of Sales

W Kuala Lumpur
Kuala Lumpur
10.2022 - Current
  • Successfully secured a buyout group in January 2025 for a 4D3N MICE group, generated 450 room nights and an estimated revenue of MYR 980,000nett.
  • Secured two high-profile project teams from leading consulting firms, contributing an estimated 500 room nights from January to June 2025, providing a stable occupancy base for the hotel.
  • Exceeded the 2024 hotel corporate transient budget by 12% despite the loss of the hotel's top one corporate account which a potential of 2,000 room nights annually

Key industries

  • Consulting, Insurance, Banking, Finance and manufacturing

Assistant Director of Sales

W Kuala Lumpur
Kuala Lumpur, Kuala Lumpur
07.2019 - 09.2022
  • Managed to secure a prominent corporate RFP in 2022, which contributed 1.3K room nights in 2022 and 3,596 room nights in 2023
  • During the COVID period, proactively drove delivery initiatives, securing a large-scale Ramadan order of 500 sets for a key insurance company.

Account Director

W Kuala Lumpur
05.2018 - 08.2019
  • Played a key role in the pre-opening team, leading a team of four members to develop and implement corporate segment strategies
  • Secured new business through targeted prospecting efforts, expanding the company''s client base and market share.
  • Successfully secured 13 key RFPs in 2019, contributing 2,500 room nights. Mainly Banking, Oil & Gas and Consulting accounts.
  • Secured first project team (Consulting firm) which contributed 1,000 room nights in 2019.
  • Gained international market exposure through roadshows in Hong Kong, Australia, Shanghai and Beijing

Senior Sales Manager

The Majestic Hotel Kuala Lumpur & Hotel Stripes
10.2016 - 03.2018
  • Part of the Cluster Sales Team for The Majestic Hotel Kuala Lumpur and the pre-opening team for Hotel Stripes, Autograph Collection by Marriott.
  • Successfully secured an Insurance RFP during Hotel Stripes' first year of opening, contributing 1,000 room nights in year 2017.
  • Gained international market exposure through roadshows in Singapore and Hong Kong

Senior Sales Manager

Shangri-La Hotel Kuala Lumpur
Kuala Lumpur, Kuala Lumpur
08.2014 - 09.2016
  • Took over a critical portfolio from the Director of Business Development, managing key corporate segments including banking, finance, and consulting, which serve as primary revenue drivers for the hotel.
  • Bi-annual sales trip to Singapore to drive business opportunities and strengthen client relationships.

Manager of Business Development

The Westin Kuala Lumpur
Kuala Lumpur, Kuala Lumpur
08.2011 - 07.2013
  • Internally transferred to the Sales & Marketing department as a Sales Executive.
  • Managed key industry segments, including Fashion & Beauty, Fast-Moving Consumer Goods (FMCG), and Chemicals.
  • Demonstrated strong product expertise during client interactions, effectively addressing concerns and providing tailored solutions.
  • Lead prospecting calls to acquire new clients while maintaining and expanding relationships with the existing clientele.

Reservation Agent

The Westin Kuala Lumpur
08.2009 - 07.2011
  • Answered incoming phone calls and developed friendly rapport with callers while answering questions, making recommendations, and leading conversations to bookings.
  • Managed online booking inquiries and assisted guests and travel partners with questions throughout entire booking cycle.
  • Boosted revenue with upselling additional services such as room upgrades, meal plans, and special event bookings.

Education

Bachelor of Arts - International Hotel And Tourism Management

KDU College Sdn Bhd
Petaling Jaya, Selangor, Malaysia
01.2008 - 06.2025

Skills

Client Account Management

Negotiation and Deal Closure

Sales Strategy Implementation

Sales Development Coaching

Timeline

Director of Sales

W Kuala Lumpur
10.2022 - Current

Assistant Director of Sales

W Kuala Lumpur
07.2019 - 09.2022

Account Director

W Kuala Lumpur
05.2018 - 08.2019

Senior Sales Manager

The Majestic Hotel Kuala Lumpur & Hotel Stripes
10.2016 - 03.2018

Senior Sales Manager

Shangri-La Hotel Kuala Lumpur
08.2014 - 09.2016

Manager of Business Development

The Westin Kuala Lumpur
08.2011 - 07.2013

Reservation Agent

The Westin Kuala Lumpur
08.2009 - 07.2011

Bachelor of Arts - International Hotel And Tourism Management

KDU College Sdn Bhd
01.2008 - 06.2025
Ann Yong