Experienced sales and marketing professional with a strong track record of aligning systems, policies, and regulatory requirements to meet business needs. Utilizes excellent organizational and communication skills to effectively manage and lead teams. Driven to achieve results through a results-oriented approach, with a deep understanding of business processes and the ability to provide valuable consultation. Committed to making sound overall business judgments that contribute to organizational success.
Overview
7
7
years of professional experience
4
4
years of post-secondary education
Work History
Head of Sales & Marketing
Am Avenue Trading Sdn Bhd
Ampang, Selangor
04.2021 - Current
Over 100% Sales increased through 2024
Led cross-functional teams for the successful completion of major projects, resulting in increased efficiency and client satisfaction.
Collaborated with senior management to develop strategic initiatives and long term goals.
Identified opportunities to improve business process flows and productivity.
Established a culture of continuous improvement, fostering innovation and driving sustainable growth across the organization.
Demonstrated proficient leadership skills to motivate employees and build competent teams.
Cultivated strong relationships with key stakeholders, including customers, vendors, regulators, and community leaders to promote collaboration and long-term success.
Negotiated high-value contracts that maximized profitability while mitigating risks for the organization.
Managed financial planning and budgeting processes, ensuring fiscal responsibility and maximizing return on investments.
Ensured regulatory compliance at all times by implementing robust internal controls systems coupled with proactive monitoring mechanisms.
Transformed customer experience by designing and executing comprehensive service improvement initiatives aimed at enhancing satisfaction levels.
Spearheaded organizational restructuring initiatives, streamlining operations and reducing overhead costs.
Increased company growth through collaboration with sales and marketing departments.
Delivered strong financial performance despite challenging economic conditions by executing prudent risk management strategies throughout all aspects of business operations.
Enhanced company profitability by implementing strategic business plans and optimizing operational processes.
Developed new revenue streams by identifying growth opportunities and forging strategic partnerships with key industry players.
Communicated business performance, forecasts and strategies to investors and shareholders.
GRAPHIC DESIGNER, DIGITAL MARKETING MANAGER, ECOMMERCE MANAGER
AM AVENUE TRADING SDN BHD
Kajang, Selangor
06.2019 - 04.2021
Graphic Design: Design web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials
Create these materials by hand or by using technology, including computer software programs
Digital Marketing Management: Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
Designs, builds, and maintains social media presence
Measures and reports performance of all digital marketing campaigns and assesses against goals
Brainstorms new and creative growth strategies through digital marketing
Plans, executes, and measures experiments and conversion tests
Collaborates with internal teams to create landing pages and optimize the user experience
Ecommerce Manager (Lazada - Shopee - WebStore): Started the eCommerce channel and website from scratch
Manage all online activity in relation to traffic acquisition, sales, conversion, and A/B testing
Develop and implement E-commerce strategy to improve website performance
Manage digital marketing possibilities to improve quality and traffic acquisition
Research market to discover new trends and technologies
Analyze various data to deliver data-driven strategies
Design and prepare reports for all E-business metrics
Manage listing new products
Reply to customer inquiries
Order and prepare all packing materials
Lead the packing and picking team
Communicate with the shipping provider
Track inventory
Plan promotional campaigns
Sync orders to the accounting system
Prepare monthly sales report and forecast.
EVENT MEDIA COVERAGE
MBAN
09.2018 - 03.2020
Cover and capture all the moments during the Pitching
Record videos of the Pitching Sessions and edit it to match the company image
Design Flyers, Posters, and social media posts to promote the event.
SOCIAL MEDIA MANAGER
GOLDEN EAGLE TRAVEL AG.
01.2018 - 12.2018
Perform research on current benchmark trends and audience preferences
Design and implement a social media strategy to align with business goals
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily
Respond to queries in a timely manner and monitor customer reviews
Design all social media accounts' design
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications.
GRAPHIC DESIGNER EXECUTIVE
AL SHROUK ADS.
2 2015 - 1 2018
Conceptualize and design an end product that's usually printed in physical form, on materials including paper, plastic, cloth material, or even ceramics.
Education
BACHELOR OF INFORMATION TECHNOLOGY - Information Technology