Aida Soh
Selangor
Summary
Dynamic Sales Manager with a proven track record at Suttons Group, excelling in business development and market analysis. Expert in contract negotiation and fostering client relationships, achieving consistent sales growth. Adept at problem-solving and implementing strategic sales plans to drive profitability and customer satisfaction.
Overview
18
18
years of professional experience
Work History
Sales Manager
Suttons Group
05.2023 - Current
- Developed and expanded the Malaysia market by identifying new business opportunities and strengthening existing customer relationships.
- Achieved consistent sales growth by implementing strategic sales plans aligned with company objectives.
- Built and maintained strong relationships with key clients to ensure customer satisfaction and long-term partnership.
- Met and exceeded customers' expectations through effective communication, timely solutions, and service excellence.
- Conducted market analysis to identify industry trends, competitor activities, and potential growth areas.
- Negotiated contracts, pricing, and service agreements to maximize profitability while maintaining competitiveness.
- Coordinated closely with operations and customer service teams to ensure smooth order processing and delivery.
- Managed key accounts and handled customer inquiries, complaints, and after-sales support efficiently.
- Prepared sales forecasts, reports, and performance analysis for management review.
- Led and supported the sales team in achieving monthly and annual sales targets.
Sales Manager
E-Way Alliance (M) Sdn Bhd
05.2020 - 05.2023
- Developed and expanded the Malaysia market by identifying new business opportunities and strengthening existing customer relationships.
- Achieved consistent sales growth by implementing strategic sales plans aligned with company objectives.
- Built and maintained strong relationships with key clients to ensure customer satisfaction and long-term partnership.
- Met and exceeded customers' expectations through effective communication, timely solutions, and service excellence.
- Conducted market analysis to identify industry trends, competitor activities, and potential growth areas.
- Negotiated contracts, pricing, and service agreements to maximize profitability while maintaining competitiveness.
- Coordinated closely with operations and customer service teams to ensure smooth order processing and delivery.
- Managed key accounts and handled customer inquiries, complaints, and after-sales support efficiently.
- Prepared sales forecasts, reports, and performance analysis for management review.
- Led and supported the sales team in achieving monthly and annual sales targets.
Commercial Manager
Den Hartogh Logistics
Selangor
06.2016 - 05.2020
- Developed and expanded the Malaysia market by identifying new business opportunities and strengthening existing customer relationships.
- Achieved consistent sales growth by implementing strategic sales plans aligned with company objectives.
- Built and maintained strong relationships with key clients to ensure customer satisfaction and long-term partnership.
- Met and exceeded customers' expectations through effective communication, timely solutions, and service excellence.
- Conducted market analysis to identify industry trends, competitor activities, and potential growth areas.
- Negotiated contracts, pricing, and service agreements to maximize profitability while maintaining competitiveness.
Assistant Business Development Manager
InterBulk Group
10.2015 - 06.2016
- Managed, monitor and coordinated with all customer services related activities pertaining to ISO Tanks shipment which include liaison with customer and shipping agent.
- Develop for the new business and new customer as well as monitoring for existing customer.
- Manage and monitor for shipment in order to ensure are going smooth without any complains.
- Prepared quotation and work closely with customer for ensure our business relationship going well.
Shipping Executive
Muto Global Pte Ltd
08.2014 - 09.2015
- Responsible for the preparation of quotes for Commercial Department, which will involve examining products or materials to estimate quantities or weight and transport.
- Liaise with Shipping Company for negotiate rates to ensuring the require profit margins as directed by the company are achieved.
- Liaise with accounts for the preparation of invoices ensuring shipping costs are calculated accurately.
- Required to review sales and prepare reports for senior manager comparing actual sales against targets set.
Executive
Pestech International Berhad
11.2009 - 07.2014
- Liaise and communicate with various internal and external stakeholders pertaining to inventory, logistical arrangement transportation including outboard and inboard shipment which include sales, plant operation, QA/QC and overseeing bonded warehouse operation.
- Manage for Logistic systems with Import/Export arrangement from pre-arrival, custom clearance, DG Goods application and work closely with forwarder with complete documentation.
- Follow up with overseas principals/ suppliers on purchase orders, plan the shipping schedule and other inquires with SAP systems.
- Complete for MITI application.
- Prepare for purchasing for General goods.
- Arrange for Local delivery.
- Arrange for company transportation and company vehicle.
- Administration personnel and coordinator for assist Head of Operation implementing and maintaining the Company's office.
- Coordinating for travel arrangement (flight, hotel, Visa and etc.).
- Coordination for company's Dispatch arrangement and schedule.
Executive Assistant
She Me Resources Sdn Bhd
07.2008 - 10.2009
- Manage inventory of office supplies and initiate orders.
- Demonstrate internal and external customer services.
- Perform daily clerical duties.
- Provide leads to sales for new business opportunities and perform data entry for on-going project.
Education
Insurance -
Polytechnic of Shah Alam
01.2018
Skills
- Marketing Management
- Sales
- Business Development
- Market analysis
- Sales forecasting
- Contract negotiation
- Problem solving
- Market and competitive analysis
Languages
- Malay
- English, Professional Working
- Malay, Professional Working
Current Position
Sales Manager at Suttons Group
Timeline
Sales Manager
Suttons Group
05.2023 - Current
Sales Manager
E-Way Alliance (M) Sdn Bhd
05.2020 - 05.2023
Commercial Manager
Den Hartogh Logistics
06.2016 - 05.2020
Assistant Business Development Manager
InterBulk Group
10.2015 - 06.2016
Shipping Executive
Muto Global Pte Ltd
08.2014 - 09.2015
Executive
Pestech International Berhad
11.2009 - 07.2014
Executive Assistant
She Me Resources Sdn Bhd
07.2008 - 10.2009
Insurance -
Polytechnic of Shah Alam