Ahmad Syazwan Mat Nayan

Marketing Generalist with focus on content creation

• Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
• Oversaw content creation by managing a videographer/editor, ensuring high-quality video assets aligned with brand strategy and storytelling goals.
• Developed compelling blog posts with an emphasis on SEO optimization to increase organic search visibility and website traffic.
• Executed targeted email marketing campaigns that improved customer engagement and conversion rates.

• Analyzed performance metrics, refining strategy based on data-driven insights.
• Maintained an up-to-date content calendar that ensured timely deployment of posts aligned with marketing objectives.
• Increased audience engagement with innovative content and consistent posting schedules.
• Managed multiple platforms simultaneously, ensuring cohesive messaging and branding across channels.

• In charge of the local planning and implementing of Apple and FedEx's Malaysia digital media buys, campaign performance analysis and reporting which includes creative, vendors, and market insights, ensuring all tasks adhere to strict guidelines set by client.
• Successfully managed multiple high-priority projects simultaneously while maintaining strict deadlines.
• Collaborated with cross-functional teams to align goals and ensure project success.
• Developed strong relationships with stakeholders, ensuring clear communication and timely resolution of issues.

• Video Editing, Scriptwriting, Event Videography/Photography, Television commercial

• Backend network support
• network monitoring
• analysis and reporting

• Taught year 2 and year 4 english classes
• classroom management