ABASS GBLA
Finance & Accounting Professional | Business Development Manager | HR | Sales & Marketing Executive
Kuala Lumpur,14
Summary
Skilled professional with six years of varied experience in finance, accounting, sales, marketing, HR, business development, and procurement. Good at financial leadership, operational management, and meeting both financial and non-financial business goals. Successful in creating efficient strategies and process improvement plans, resulting in considerable business growth and profitability. Excellent interpersonal and customer service skills, with high English proficiency.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
1
1
Certification
2
2
Languages
Work History
Business Development Manager
Noor Islamic Finance Solutions - Pakistan
Freetown, Western Area
06.2021 - 12.2021
- Generated 10 new business with marketing initiatives and strategic plans.
- Reached out to 300 potential customers via telephone, email, and in-person inquiries.
- Negotiated and closed 2 long-term agreements with new clients in Sierra Leone.
- Increased 30% of our client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
- Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
- Prepared sales presentations for clients showing success and credibility of products
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues
Accounts Assistant
Ministry of Basic and Senior Secondary Education
Freetown
01.2020 - 06.2024
- Processed payments and documents such as invoices, journal vouchers, staff reimbursements, and statements.
- Supported 5 accounting team with month-end closing procedures, ensuring timely completion and accurate reporting.
- Maintained clean and organized files by keeping accounts payable records up-to-date.
- Performed administrative and clerical duties such as word processing, data entry, and copying.
- Maintained organized filing system for easy access to financial documents, improving overall efficiency.
- Reduced errors in data entry by implementing a system of double-checking and cross-referencing information.
Operations Manager
Estu Delight Agribusiness SL LTD
Freetown, Western Area
02.2019 - 11.2019
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Developed systems and procedures to improve operational quality and team efficiency.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Developed and implemented strategies to maximize customer satisfaction.
- Developed and implemented strategies to maximize customer satisfaction
- Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
Marketing Executive
Heaven Green Basket Agrocomp SL LTD
Freetown, Western Area
01.2018 - 01.2019
- Planned and executed events and marketing programs to increase qualified leads.
- Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
- Analyzed market trends to identify new opportunities for growth, driving expansion into untapped markets.
- Developed and implemented targeted digital strategy to improve business performance.
- Managed workflow between staff, coordinating documents and creative material distribution.
- Oversaw 15 people marketing team, promoting continuous improvement, enhancing processes and reducing costs as head of highly efficient and profitable group.
- Planned and executed marketing campaigns to target groups, areas and wider community
- Onboarded new customers efficiently by developing database listings, uploading information, and defining related lists.
Business Consultant
Organization for National Islamic Event Management
Freetown, Western Area
09.2017 - 12.2017
- Planned, organized and managed projects and developed business plans.
- Enhanced team productivity by providing guidance on effective time management and prioritization techniques.
- Evaluated existing business models, identifying areas of improvement to increase revenue generation potential.
- Developed complete business plans and operational strategies for new and existing business.
- Managed diverse project teams effectively, fostering collaboration across departments toward achieving shared goals.
- Performed statistical analyses to gather data for operational and forecast team needs.
Procurement Manager
DAQVAH Charity Foundation
01.2017 - 06.2017
- Reviewed requests for proposals (RFPs), forecasted needs & supplies, and negotiated contracts with vendors & suppliers.
- Collaborated with finance departments on budgeting and forecasting activities, ensuring accurate representation of procurement expenses and cost-saving opportunities.
- Managed supply chain process, from order placement to delivery, to facilitate on-time and accurate fulfillment.
- Prepared and presented reports to management on purchasing trends and cost savings to aid in decision making.
- Developed strong relationships with key suppliers, resulting in improved communication, better pricing, and reliable delivery schedules.
- Reduced procurement costs by 10%, implementing strategic sourcing initiatives and negotiating favorable contracts with suppliers
Accountant
FREE LEO SL LTD
03.2016 - 12.2016
- Handled day-to-day accounting processes to drive financial accuracy.
- Documented cash, credit, fixed assets, accrued expenses, and line of credit transactions.
- Gathered financial information, prepared documents, and closed books.
- Reconciled accounts and reviewed expense data, net worth, and assets.
- Completed daily cash functions such as account tracking, payroll and wage allocations, budgeting, donating, and cash, and banking reconciliations.
Airtel Brand Ambassador
Airtel SL Limited
Port Loko, North - Western Area
01.2016 - 03.2016
- Approached 500 strangers and interacted in natural conversation with goal of developing brand loyalty.
- Increased brand awareness through event marketing, demonstrations, sales, and brand promotion by 20%.
- Boosted sales through effective collaboration with store staff to promote products in high-traffic areas.
- Educated 500 consumers about product benefits, leading to increased interest and sales conversions.
- Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
Education
Master of Science - Islamic Finance
INCEIF University
Kuala Lumpur, Malaysia 06.2024 - Current
Bachelor of Arts - Business Administration
International Open University
Banjul, Gambia 03.2018 - 02.2022
Skills
Sales strategies, lead generation, customer relationship management, advertising campaigns, market research, pricing strategies
Exceptional interpersonal skills, client consultations, issue resolution, stakeholder communications
Google Workspace, Zoom, CRM systems, MS Office (Word, Excel, PowerPoint, Outlook), BI Tools (Share Point), SPSS, QuickBooks
Persuasive
Affiliations
Student Committee Secretary, International Open University, Sierra Leone Campus - 2019 to 2021
Personal Information
- Date of Birth: 12/30/93
- Nationality: Sierra Leonean
Marital Status
Married
Certification
Practical Aspects of Marketing and Sales Management
Timeline
Master of Science - Islamic Finance
INCEIF University
06.2024 - Current
Business Development Manager
Noor Islamic Finance Solutions - Pakistan
06.2021 - 12.2021
Accounts Assistant
Ministry of Basic and Senior Secondary Education
01.2020 - 06.2024
Operations Manager
Estu Delight Agribusiness SL LTD
02.2019 - 11.2019
Bachelor of Arts - Business Administration
International Open University
03.2018 - 02.2022
Marketing Executive
Heaven Green Basket Agrocomp SL LTD
01.2018 - 01.2019
Practical Aspects of Marketing and Sales Management
01-2018
Business Consultant
Organization for National Islamic Event Management
09.2017 - 12.2017
Procurement Manager
DAQVAH Charity Foundation
01.2017 - 06.2017
Accountant
FREE LEO SL LTD
03.2016 - 12.2016
Airtel Brand Ambassador
Airtel SL Limited
01.2016 - 03.2016
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